Teletón · NOS

Teletón

Product Design
Descripton
Canister based on the philosophy and characteristics of Fundación Teletón.
Client
Teletón
Category
ABOUT THE PROJECT

The objective was to create a canister based on the philosophy and characteristics of the Telethon Foundation. Transmit the appropriate values through striking symbolisms that stimulate the donation of citizens. Considering ergonomic factors for volunteering.

The canister was based on the campaign image. We were invited to the project once the image was created.

A friendly form was chosen for the canister to invite both children and adults to donate. The ears of the pig, the general form, work as a support to attach a leash so that users can hang the canister around the neck to avoid fatigue during long days of "boteo".

The shape and characteristics of the product resulted in an organic body, without losing sight of the importance of ergonomics and the values of the Teletón Foundation.

Teletón · NOS
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