After designing the Everloop toothbrush, someone asked us if we could apply the same principle to tackling kitchen brush waste around the world.
We accepted the challenge and came up with an innovative solution.
The brush head has a concave cap mechanism that compresses the bristles against the inside of the brush.
This concavity also works as a soap container and dispenser, the soap is dispensed by gravity while washing using the brush. The user can open it simply by using any flat piece of the kitchen as a lever to replace a new set of bristles.
The body of the brush is made from recycled plastic from discarded accessories and the bristles are made from natural fibers (bamboo, castor, etc). The bristles that are discarded are plastic-free, making them 100% compostable compared to disposable brush heads on the market with plastic components.
The brush is produced in three finishes all made with recycled plastics from other brushes on the market. Each brush is displayed hanging from its body and can thus be purchased at any supermarket.
The container is made of 100% compostable thermoformed paper pulp. Each brush in its packaging has a set of 5 bristles, spare parts can be purchased at any supermarket and thus extend the life cycle of the product. The bristles come pre-bent and should only be placed in the slots of the brush body and then closed with the top piece.